Towing Leader Leaves Behind a Legacy of Generosity

As the year comes to a close, the towing community is remembering the life and generosity of Brad Pickering, founder of Idaho Falls–based Sunkiss Towing, whose impact reached far beyond the roadside.

Pickering passed away peacefully on Nov. 21 at age 71, leaving behind a business built on both success and giving. Known throughout eastern Idaho for his bright orange wreckers and steady work ethic, Pickering grew Sunkiss Enterprises from a single truck into a respected operation that continues today under the leadership of his son, Zach.

Yet those who knew him say his greatest legacy was generosity. He routinely checked in on hundreds of friends, customers and acquaintances, often offering help before it was asked for. On one memorable occasion, a family from Germany became stranded in Idaho Falls. Pickering welcomed them into his home, repaired their car, and shared his faith before sending them on their way with a copy of the Book of Mormon. Months later, the family mailed him a German license plate and a heartfelt letter of thanks.

Raised in Idaho Falls by a hardworking single mother, Pickering carried his early drive through decades in business, always keeping generosity and compassion at the heart of his work. His life serves as a reminder that towing, at its best, is about helping people and giving back to the community.

Source: https://www.eastidahonews.com/